10k in 10 months: The B2C Substack Experiment

The B2C Substack Experiment is my real-time diary of growing a brand new Substack to 10,000 subscribers in 10 months, and working out how to monetise it along the way. 


 You'll get 2 to 4 behind-the-scenes updates a month for the full ten months, with the real numbers behind every decision I make, plus the founding decisions document the moment you join. One payment, and lifetime access to the whole archive.

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  • 1xThe B2C Substack Experiment$27
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    Here's what's waiting for you inside:

    The Founding Decisions Document, the moment you join 

    My exact starting numbers, dated and screenshotted

    2 to 4 behind-the-scenes updates a month, for 10 months 

    Every number as it comes in, including paid subscribers and revenue

    Full monthly income reports, including what I'm spending 

    Every experiment I run, including the ones that flop

    Dedicated Q&A updates where I answer your questions 

    Lifetime access to the whole archive

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